The Grouping of Watch Brands in the Collection (as at July 2025)

Based on brands of watches (and other merchandise that are watch related) that are part of the collection and their corporate ownership, here's the clustered grouping as at July 2025:

1. Citizen Group (Citizen Watch Co.):

   • Citizen
   • Bulova 
   • Independent 
   • Alpina  

2. Seiko Group:

   • Seiko
   • Grand Seiko
   • Alba
   • Orient
   • Orient Star

3. Casio Computer Co., Ltd.:

   • Casio

       

4. Swatch Group Ltd.:

   • Omega
   • Tissot
   • Hamilton
   • Rado

5. Rolex SA:

   • Rolex
   • Tudor

6. Compagnie Financière Richemont SA:

   • Cartier
   • IWC
   • JLC (Jaeger-LeCoultre)
   • Montblanc

7. LVMH Moët Hennessy Louis Vuitton SE (LVMH Horlogerie):

   • Zenith

8. Fossil Group, Inc. (License Holder):

   • Disney Parks Authentics (Fossil holds the license)

9. Invicta Watch Group:

   • Invicta
   • Glycine (Owned by Invicta Watch Group)

10. Victorinox AG:

    • Victorinox Swiss Army 

11. Timex Group:

    • Timex

12. Independent Brands / Microbrands / Other:

    • Likely Independent: 

      • Arbutus
      • Athaya Vintage
      • Ball
      • Bell & Ross
      • Damasko
      • Deep Blue
      • Evant
      • Gruppo Gamma
      • Ingersoll 1892
      • Laco 1925
      • LumTec
      • Maranez
      • Marathon
      • Oris
      • Parnis (not a company but a collection of factories using the same label)
      • Revelot
      • Squale
      • Steinhart
      • Vulcain
      • Yema
      • AVI-8
      • Arctos Elite/GPW Military
      • Aristo
      • Buran (owned by Volmax Company, a Russian watch manufacturer)
      • Leatherman
      • Ocean7
      • Schroeder
      • Seagull (Tianjin Seagull, Chinese manufacturer) 
      • Zeppelin

    • Retailer:

      • Daiso (Retailer, not a watch manufacturer brand)
      • SeiyaJapan (Retailer)

    • Tech: 

      • Apple
      • Suunto (Owned by Amer Sports).

    • Fashion/Licensed: 

      • Solvil Titus
      • PierCarlo d'Alessio 
        
      
      
      
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